[PIGMI] Hey should we be doing this?

[Simon Boxer]

I think the holy grail of marketing is knowing people with connections. Or
being one of those people.
Then you'll have the opportunity to speak at conferences etc, but talking at
conferences seems more like a way to get your product known amongst other
devs/techies instead of your actual audience. Possibly a good strategy,
because other devs/techies like to spread cool things to their friends
(you've linked us to this video, for instance, but how many of us actually
play iphone games?). So it kind of is dispersing the information to
influential people.

However, I don't believe opportunities like talking at a conference will
arise from being in Perth. They can, but it's much easier to facilitate with
face to face contact.

Are you in contact with an audience for your games outside Perth? Or more
importantly, are you in contact with *your* audience outside Perth? 'Your'
audience being your target market. eg. Getting a review for your sports game
on a site for D&D gamers is not very effective.

S







On Tue, Nov 9, 2010 at 5:37 AM, Andy Hawkins <andyhawkins at ozemail.com.au>wrote:

> Given that the games market that we submit games to is largely US based, it
> wouldn't hurt to learn to "talk" they way they want to "hear".  I think
> there is something to be learned from the way this video has been produced,
> and how it may have lifted public awareness of the product.  I don't think I
> have seen games advertised like this until now.
>
> Andy H.
>
>  True, but that isn't exactly what I was getting at by that comment. Even
>> if you know how to talk confidently in front of people, the way you look, or
>> the sound of your voice (as well as many other things obviously) can simply
>> put people off. I'm not saying those are things you need to deal with Paul
>> ;) But, I guarantee the people who spoke at that Apple keynote were chosen
>> because of reasons beyond their public speaking ability.
>>
>> For example, the guy in that video is a pretty cool, chilled guy. He's
>> essentially talking about a geeky thing, but he doesn't look the part of the
>> geek. He looks and sounds more like a jock, which from what I've seen is a
>> large part of Gameloft's target audience.
>>
>> In some ways I'd like to see the video Andy originally suggested, but I
>> think if you were going to use it as an effective marketing tool, you'd need
>> to do more than grab a bunch of confidently enthusiastic Perth devs and
>> stick them in front of a camera to talk about their games.
>>
>> Just my two cents on the topic. I'm happy to be proved wrong :)
>>
>> -Joel
>>
>>
>>
>> On 9/11/2010 8:08 PM, Paul Turbett (Black Lab Games) wrote:
>>
>>> "Most people can't speak that well about their games"
>>>
>>> Perhaps learning to speak well about your game could be an option to
>>> consider? There are public speaking clubs like Rostrum and Toastmasters
>>> that
>>> can help teach skills like structuring a speech/presentation, and
>>> presenting
>>> to an audience. I joined a nearby Rostrum club earlier in the year, and I
>>> think it's helped me quite a lot.
>>>
>>>
>>> -----Original Message-----
>>> From: pigmi-pigmi.org-bounces at lists.pigmi.org
>>> [mailto:pigmi-pigmi.org-bounces at lists.pigmi.org] On Behalf Of Joel
>>> Blackwell
>>> Sent: Tuesday, 9 November 2010 10:33 AM
>>> To: pigmi at pigmi.org
>>> Subject: Re: [PIGMI] Hey should we be doing this?
>>>
>>> Nah. Most people can't speak that well about their games. Any home-made
>>> version of that wouldn't go anywhere on Youtube... unless it was
>>> incredibly poor, and it may then go viral for the wrong reason ;)
>>>
>>> -Joel
>>>
>>>
>>> On 9/11/2010 6:35 AM, Andy Hawkins wrote:
>>>
>>>> I came across this bit of marketing. Do you think we should all be
>>>> marketing our games like this? Perhaps doing an evening session with
>>>> Lets Make Games and video it, then make it viral?
>>>>
>>>> http://www.youtube.com/watch?v=AEUf6Cg1vwI
>>>>
>>>> Andy H.
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